Marketing and Business Development Manager

Be a part of a dynamic team that identifies opportunities to raise the profile of the Firm. Provide thought leadership and execute targeted marketing activities, including managing strategic global and regional pitches, organizing effective client events, and overseeing worthwhile organizational affiliations and sponsorships. Occasional travel to other East Coast and California offices, as well as to the London office, may be required.

Duties and Responsibilities

• Oversee the creation, production, and dissemination of marketing-related promotional and client materials, such as brochures, newsletters, client alerts, and Firm announcements.
• Spearhead various marketing research projects, including research on existing and prospective clients, competitor activity, and industry trends to assist in developing marketing plans, pitches, presentations, and responses to RFPs.
• Partner with all divisions on select strategic projects connected to the growth of the division from a marketing and business development perspective.
• Work with Practice Groups to research and produce pitch documents for both intermediaries and end-user clients. Experience in responding to formal pitch requests is critical.
• Oversee relevant marketing budgets.
• Proactively bring new ideas and creative input to elevate market awareness and create opportunities in the market.
• Provide support for events, corporate sponsorships, regional client entertainment, and receptions.
• Maintain and update marketing materials, including client-facing publications, practice profiles, lawyer biographies, office resumes, and PowerPoint presentations.
• Employ digital and social media to raise awareness and track the effectiveness of market outreach and client publications.
• Additional marketing projects as required.

Key Skills and Experience

• Minimum 3-5 years of relevant experience, preferably in a law or other professional services firm; strong business acumen required.
• Experience utilizing online social media tools in a professional setting, such as LinkedIn, Facebook, X, Instagram.
• Meticulous attention to detail and strong organizational skills with the ability to handle multiple projects with competing deadlines.
• Thrive in a fast-paced environment and approach projects with a flexible and adaptable mindset.
• Enthusiastic and friendly with the demonstrated ability to work with people at various levels within the Firm.
• Superior project management skills, attention to detail, and the ability to multi-task in a fast-paced environment.
• Fluency with digital and social media.
• Strong skills in Microsoft Word, Excel, and PowerPoint. Knowledge of InterAction, e-merge, Tikit, and/or design programs is a plus.
• Availability to attend/run events early morning (breakfast time) or evenings as required.